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Blackened Cajun Mayo

2008.06.04
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My daughter and I are puzzled by Burger King's promotion of their use of "blackened Cajun mayo" in the new "Indy Double Whopper".

As a cooking technique, blackening usually means that a substance (fish, chicken, beef) is coated with pepper and seared on a very hot surface. How this could be done with mayonnaise is a real mystery.

Another mystery is how Indiana Jones has anything to do with Cajun culture.

Marketing is so much fun!
7 Comments
DancingDolphin Funny!
DancingDolphin · 2008-06-05: 18:55
ronin53 damned "marketing consultant"!!! love Indy, love burgers, cannot stand this kind of falsification!!!
great funny post, there is always something to learn :):):)
ronin53 · 2008-06-05: 19:40
????? didn't you know- Cajun Indiana Jones- yeah, me neither! R
????? · 2008-06-05: 19:56
sendao interesting post!!
sendao · 2008-06-05: 22:38
leocheung Interesting!
leocheung · 2008-06-05: 23:00
mystic1 too funny
mystic1 · 2008-06-06: 03:16
Beagles3 Too funny!
Beagles3 · 2008-06-11: 16:02
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Views: 665
Category: various
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Tagged: burgerking dadlak marketing
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