Benijofar is a small village of only 5 km2, on the Southern Costa Blanca, located just 5 km inland from Guardamar del Segura. It adjoins the villages of Rojales, Formentera del Segura and the new town of Ciudad Quesada.
The history of Benijofar goes back to the Moorish occupation, and its name is thought to have been derived from the Arabic language.
Agriculture is the mainstay of Benijofar's economy and its produce supplies the fruit and vegetable markets throughout the region.
