The kids in this poster have got to be well over 20 years old by now. It was about 20 years ago when some work colleagues started a Christmas care package drive on their own initiative.
They get in touch with about 10 local communities which are within a few mile radius of our office and organize the donations. The social services of the communities provide a precise list and thus this year we know the goal is to provide every single of the 712 families with a care package.
The employees in my company have always come through to meet the goal and of course I participate every year as well.
In order to ensure consistency for all recipients we are told to fill the box from a standard "shopping list" which includes typical breakfast items like cornflakes or muesli, jam, Nutella or also Christmas cookies and Christmas chocolates as well as hygienic articles like soap, shampoo and toothpaste. Toys are not on the shopping list, but if you include one you can put a sticker on the outside to note the age and gender which would be appropriate.
You can also make a monetary donation. The organizers then get in touch with local grocery stores who make the packages with the donated money.
The care package action just kicked off on Monday and will continue until mid-December. From past experience, by the end of each week the table will be so full that you cannot see the poster anymore and all the space under the table will be full as well. On Friday the packages are packed onto a pallet and moved to a warehouse until they all get distributed right before Christmas, so there's more room for donations next week.
I really wish I could see their faces when they open the present.